NEW DELHI: Recode Studios, a prominent name in the cosmetics industry, continues to strengthen its retail presence in India by opening its 18th store in Mumbai. Located at JVMS Clermont, Shop No - 5, LBS Marg, Mulund West, this new store is part of the company's broader expansion strategy, reflecting its focus on growth within the retail sector.

To achieve a turnover of Rs 50 crore by the end of the fiscal year, Recode Studios is on a robust growth trajectory. The brand's strategic plans include increasing its retail footprint to a total of 25 stores, reinforcing its position as a key player in the cosmetics market in India.

The Mumbai store highlights Recode Studios' commitment to providing enhanced customer experiences and greater access to its wide range of beauty products. The store offers an extensive selection of cosmetics, catering to everyday needs as well as the preferences of beauty enthusiasts, aligning with the brand's objective of meeting diverse customer demands in the competitive beauty market.

Dheeraj Bansal, Co-Founder of Recode Studios said, “We are happy to launch our 18th store in the vibrant city of Mumbai. This expansion represents not just a milestone in our growth journey but also a deeper connection with our loyal customers in this dynamic metropolis. Our goal has always been to bring high-quality, innovative beauty products to more people, and this new store is a testament to our ongoing commitment to excellence. We look forward to welcoming both new and existing customers and continuing to elevate their beauty experiences.”

The Mumbai store is expected to become a key destination for beauty enthusiasts, offering a mix of luxury and affordability. The store will also host exclusive events and promotions, further engaging with the local community and enhancing the overall shopping experience.